hello deto international … i am ernie manansala .. if you are wondering why i am here .. it’s because i am fam to the deto empire and there is no reason i don’t belong here .. i always wanted a blog too where i can vent and just be myself so i think this is where your going to see a darker evil ernie … haha .. look at the end of the day allot of people ask what do you do .. and they don’t like i have to say and they think that their say means more then mine so you know what i don’t really care what you think .. if you really want to know what and why i am here is’t below this post …  deto is one of those brands that i think stands for the right thing .. dude its about cars ! the life that cars bring to us .. so shut the #@% up about your thoughts and stop being such a self promoter and do it for the cars that gave you something to talk about .. you know why i know and why i can say this bc i have been there and i did that i tuted my own horn and talk about myself for years.. i have been wanting to let this out for some time now and here deto the realist of all cars culture is finally here .. james isnt messin around .. he isn’t going to be just all about import, and drifting the big things you see today  .. each season DETO will be able to convey every form of car life .. and its something i completely support .. every season your going to see him jump from culture to culture but bring out something classy and sexy in every-way that you never thought about .. DETO isn’t going to be a loud brand or a this is who i am brand its about us and what we think .. so get the record straight and get your mind right get ready for DETO

CAREERPROFILE

Brand professional with emphasis on brand development, consumer promotion and trade marketing strategy. Experienced team leader in strategic planning, brand building, crafting and implementing creative promotional campaigns, grass-roots event marketing, and sales promotions. Known for attention to detail, anticipating challenges and providing innovative solutions. Unique ability to simultaneously perceive and act on the big picture and the essential details.

Since 2002, Ernie Manansala has become a household name; within the past 8 years. Ernie has assembled a new vision for the Beverage industry and the Automotive world. His entourage of promotional vehicles was just the start, more notably speaking the NOS Energy Drink Lexus SC 300, Boost Mobile Mazda Speed 3 and the Subaru STI are established icon vehicles in the Automotive Industry witch catapulted the NOS Energy Drink brand within a grass root movement to the its current standings the in the beverage world today. As the heart and sole of the brand team Ernie is currently managing the Life Style and Motorsports aspects of NOS Energy Drink. Along with a vast network industry leaders, aggressive marketing ideation, brilliant collaborations development, not to mention a graphical vast knowledge in all form of media, Ernie Manansala had developed himself into a one shop stop marketing machine…  [Dutch Mandel \ Autoweek.com 2008]

I was introduced to the automotive industry 7 years ago as a, Freelance designer and worked for Endura Tech springs, creating all there design needs and branding  to create there brand ID in the competitive space of automotive suspension. Consulting for many numerous automotive brands at the time such as Hyundai, Honda, and GM and more, while maintaing a full time position as NASA Road Racing’s Marketing and Creative Manger. I helped create 2 major event titles, “Hyper Fest and a US Drift” witch are still growing companies today. Moving on to becoming the Marketing Director for Konig Wheels. I updated the brand and innovated ideas to set the bar for wheel companies alike, then moving on after  we sucsessfully built the brand to becoming the #1 wheel in the nation we were to be sold to YHI.

While specializing in the automotive enthusiast category/market, I turned towards my career towards the beverage industry and I become the a field marketing manger of the east for NOS Energy Drink, where I was able to link the brand (to a not yet found) grassroots movement in the automotive/beverage world and managed to fit the ID of the brand with in the its new world and for other energy drink’s to follow our path. Then at NOS Energy Drink,I become the Creative Marketing Manager and transformed the brand to contended with automotive and beverage brands alike taking the brand awareness to a whole new level. At this level I was promoted to the National Marketing Manger to build the brand eventually selling the brand to Coca Cola along with our mother company FUZE beverage.

I was the Buzz LifeStyle and Motorsports Marketing Manager / Brand Team Member @ Coca Cola, where I preserve the heart and sole of NOS Energy Drink. Beside keeping the brand’s heartbeat on pop culture, motorsports, lifestyle, art, music, design, gaming, entrainment and racing. NOS Brand team and I, help grow the brand with senior Coca Cola management as the leading energy drink in the coca cola portfolio also, along with our entire marketing team as we charge forward towards becoming a top 3 energy drink in the nation .. drinknos.com!

But NOW its all about the NXenergy.com that will be in full form shortly !!